15 Best Bio Ideas For An Instagram Business Account: Enrich Your Reach Now!
15 Best Bio Ideas For An Instagram Business Account: Enrich Your Reach Now!
Instagram bios are one of the first things that attract your views to hit the ‘Follow’ button on your business Instagram account. It is your chance to introduce your brand to your potential audience by using that little space to your comfort, and effectively.
This article includes the top 10+ best Instagram bio ideas that will help you boost your reach, engagement ratio, and increase your social media reach. But, before we get onto the tips, let’s cut to the basics;
Instagram bio: What Is It?
An Instagram bio is the little space that you see on your profile page of the business account, in other words, it’s a space that has a 150-characters description limit just under your username. Although Instagram is more about photographs and grabbing attention from it, an Instagram bio is your chance to really tell them who you are and what you actually do.
It’s always a good idea to make sure that the bio reads and conveys the personality of your brand so it’s best to enlighten your creativity and make it attractive and eye-grabbing.
Now let’s get to the juice!
Top 10+ Best Instagram Bio Ideas To Choose From!
Here is the list that you’ve been waiting for. Still not sure where to start? The best ideas to pull the best bio for Instagram profile:
1. Humorous Bio
It might not be perfect for all social media platforms but humor does make a perfect bio to break the ice on Instagram. While funny Instagram bios don’t necessarily direct towards everything your company does, it’s best to use this kind once you are a fairly well-established brand.
Note – You can always play with humor in less extreme ways, given it suits your brand and its personality.
2. Easy To Read Instagram Bio Quotes
These would be one of the best ways to express an idea or create a connection. Try and use a line from your favorite poem or song, or any phrase that would help connect with your potential followers.
Note – Make sure you give credit where credit is due, especially if you use someone else’s words.
Here are a few examples that you can use in your Instagram bio:
- Happiness depends upon ourselves – Aristotle
- I’d rather regret the things I’ve done than regret the things I haven’t done – Lucille Ball
- The way to get started is to quit talking and begin doing – Walt Disney
- Imagination is more important than knowledge – Albert Einstein
- Energy and persistence conquer all things – Benjamin Franklin
- Cherish forever what makes you unique, cuz you’re really a yawn if it goes – Bette Midler
- The only impossible journey is the one you never begin – Tony Robbins
- Action is eloquence – William Shakespeare
- You can be the lead in your own life – Kerry Washington
- When the whole world is silent, even one voice becomes powerful – Malala Yousafzai
3. Creative Bios For Best Sellers
Being creative is the best way to help stand out from the crowd and that works just best to boost the personality of your brand. You can also make use of emojis on your keyboard, or creative bios that have puns to make them more relatable and personalized.
4. Cool Instagram Bios
If your brand carries a cool personality, it’s best to pick cool Instagram bios. For instance, CitizenM identifies itself as a misfit.
5. Short And Crisp Bio For Instagram
If your brand can be summed up in a crisp short sentence, it’s best to do so. As the platform is deeply engraved into grabbing the attention of the viewers in just a few seconds, having a short bio that can help explain your brand is the best way to gather followers and boost engagement.
Opt to add some secondary information through hashtags, links, and/or call to action.Note – Instagram bios aren’t searchable, which means you don’t need to include any keywords in your bio. So, feel free to type down your mission, value statement, and/or tagline as a part of your Instagram bio.
6. Clever Instagram Bios
In case you opt to use a clever Instagram bio, it’s best to strike the right balance to avoid coming across as a little too clever, as it could alienate potential followers by being over the top.
7. Emojis And Instagram Bios
Since the Instagram bio only has 150 characters, emoticons are the best way to convey an emotion in such a single character. They are also considered to be the highlight of your brand, providing key details, and breaking your Instagram bio visually.
Here are a few common Instagram bio emojis that you can copy and paste:
- 📍: For any physical location or address
- 📩 : Use for your email address
- 👇: To point at a clickable URL
- 👉: Use to draw the attention of the viewer
- ✈️: Use this if you are a travel brands
- 🎥 : To call attention to a YouTube channel
- 🎉 or ✨: Use to indicate an achievement or award
The Points That Follow Are Tips To Help Curate The Best Bio For Instagram
8. Changing Fonts In The Instagram Bio
As per the technicalities, Instagram only has one font for an Instagram bio, however, there are tools that help you customize your font by mapping your text to the existing special characters.
When you use these tools, make sure to strike the right balance to use this trick sparingly in order to emphasize and “dress” the entire bio section. Once done, simply copy and paste it into your Instagram bio.
9. Symbols In The Instagram Bio
This is the best way to help break ★ up ★ your ★ bio. Here, in this strategy, the symbols use the same principle as above, but with symbols.
The easiest way to figure these special characters is by:
- Opening a new Google Doc
- Then, clicking on Insert
- And, choose Special characters
Scroll through the available options, search using relevant keywords or by drawing a shape, and then copy-pasting it into the Instagram bio.
10. Adding A Category In The Instagram Bio
The category works best when chosen as per the functioning and character of the business. This means, if you have a business profile on Instagram, you choose a category for your business that will appear under your name for the viewers to see.
This is also best to help free some space in your Instagram bio. The only downside is that this can only be viewed in the mobile view.
11. Adding Contact Buttons In The Instagram Bio
Using a contact button on your business profiles helps your viewers to use the buttons and easily connect with you by calling, emailing, and getting directions to your business directly from Instagram.
12. Adding A Call-To-Action Button In The Instagram Bio
These CTA buttons help encourage the viewers to take action straight from your Instagram bio. You can find these options under ‘Action Buttons’ when editing the business profile on the main page of Instagram.
13. Adding A Location Button On The Instagram Bio
This again, like all the other CTA buttons above, when added under the Instagram bio Instagram business profile, appears below the bio and does not use the bio character count. Another best way to free up space for more compelling bio information, and you need not include your full address as well.
14. Add A Link In Bio In The Instagram Bio
You are free to use one clickable link in your Instagram bio since you can’t use them in the Instagram feed posts, the bio link is the only valuable real estate.
This URL link can be changed, edited, and doesn’t use up the Instagram bio characters.
15. Hashtags In The Instagram Bio
These are clickable links that do not appear in hashtag search results. Adding a branded hashtag is the best way to promote and collect user-generated content.
This means you can choose to avoid using hashtags until and unless they relate to your business as they represent an opportunity for potential followers, just a click away.
To Conclude: How To Add Instagram Bio On The Landing Page?
Here’s how you can use either or all tips mentioned in the article above with just a few steps and help boost your brand name:
- Open the Instagram profile
- Click on the ‘Edit Profile’ button
- Now, update your business bio by using any of the above-mentioned
- Once done, hit ‘Done’